Off the Bench.

Your dream (marketing) team.

Off the Bench are a business partner that will drive your business forward. We are small, nimble and experienced, and know how to deliver real value in everything we do for our clients. We are based in Auckland but can provide marketing services across New Zealand.

Pride, passion and commitment to delivering success stories. That’s our daily mindset.

Off the Bench is a marketing agency owned and led by Jake Tobin (aka ‘the coach’). Jake has had decades of experience leading commercial marketing teams and building strategies for global brands and SME businesses alike. He knows what it takes to deliver marketing and business success.

Off the Bench have a strong network of experts that can be called upon to build the ‘right sized’ team. Our marketing services can then be tailor-made to suit a client’s specific needs. Nothing is over-engineered. No wasted expenditure.

“Jake is a fantastic operator. Smart, diligent, passionate and strong in creative strategy and implementation. Jake knows how to motivate others around him and manage those large unwieldy jobs.”

- James Blair.
Managing Partner at DDB NZ

“I am absolutely wrapped with the high level of work Off the Bench have done - it was completely on point with what I was trying to achieve. My business is in the marine and tourism sector and they have understood the industry completely. I would highly recommend them for any business strategy and marketing work.”

- Penny Thorne.
Managing Director at NZ Luxury Marine Services

We love big agencies. We just aren’t one ourselves.

We’re a super agile marketing agency that doesn’t have an over-engineered sign off process to get work cranking. And the new normal for us is a remote working style; enabling efficiencies, agility and cost effectiveness that is passed on directly to our clients.

Know-how. We’ve had plenty of ‘time in the saddle’.

With vast experience managing big brands and small businesses alike, you could say we’ve also had plenty of ‘skin in the game’. And our skills and knowledge base fully covers brand, marketing, product, sales and stakeholder management.

An ability to scale. Thanks to our expert collaborators.

We have a close-knit bunch of specialists who we can call on for project work when required. This team compliments our marketing services with the likes of content production, graphic design, printing and event management.